I took over from a full team of service providers, and the numbers went up.

The estate arrived as country-specific storefronts on a heavily customised PrestaShop install, handed over by outgoing service providers with almost no documentation. Nothing about it was standard, and nothing about it was written down.

Since then it has grown to 23 storefronts across 22 markets. I took over everything the previous provider did: frontend, backend, security, AWS devops, updates and consulting, plus the ongoing PrestaShop 9 and Hummingbird migration. Along the way I have shipped a steady run of new modules and features that bring in real revenue. One technical partner instead of a provider’s ticket queue, which is the point - decisions do not queue.

Store revenue across the estate has doubled since I took over in 2023, growing at least 20% every year. Stability and security improved along the way, and downtime is close to zero.