Are you a Shopify Partner or a Shopify Plus agency?

I am one developer, not an agency. I work on Plus stores and on standard plans, directly and through agencies. If you need a twenty-person team with a design studio, I will say so on the first call.

Do you build custom Shopify apps?

When a store needs one, yes - private and custom apps against the Admin and Storefront APIs. Most stores need fewer apps, not more, and the audit usually starts by removing some.

Do you work in German?

Yes. Clients in Austria and Germany work with me in German; the Ading and Blitzputz projects on this site were delivered entirely in German.

It depends on the store and the job, so there is no rate card here. Send the URL and what you need and you will get a straight answer.

Platforms: Shopify, Plus
Also serves: SEO agencies, white-label
Engagement: Direct, no agency layer

The Shopify developer two SEO agencies keep bringing back.

I work in the theme layer of live, revenue-carrying Shopify stores: Liquid and Online Store 2.0 sections, collection and product templates, schema, canonical and hreflang handling, speed. Two SEO agencies hand me their clients’ stores and put their own name on the result. Store owners get the same person without the layer in between.

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What I do on a Shopify store

Shopify removes hosting, security and checkout from your list of worries, which leaves everything that touches the theme: how collections and products are templated, how filters and pagination behave, what the raw HTML sends to Google, how fast the page paints on a phone, and how the apps you installed have quietly stacked scripts on every page. That layer is where stores win or lose search traffic, and it is where I work.

Theme development on Online Store 2.0: sections, blocks, metafields and metaobjects, without breaking the merchant’s ability to edit
Technical SEO in Liquid: collection and product templates, canonicals, structured data, hreflang through Markets, filter and pagination handling
Speed: app audit, script loading, image handling, theme JavaScript, measured in Core Web Vitals rather than a score
Shopify Plus: checkout extensibility, B2B, Markets, Flow, and the customisations Plus stores actually need
Migrations into Shopify from PrestaShop, Shopware, WooCommerce and Magento with the URL map written first

For agencies

The arrangement that already works: you own the client, the strategy and the report. I implement inside the theme, on your ticket, white-label. Sporting goods, fishing tackle, natural stone, composite decking, nail care and more have gone through this, and none of them know my name. Your account manager never has to explain who I am.

For store owners

Direct work skips the layer. You describe what is wrong - traffic flat, pages slow, a theme that fights every edit, a migration you are afraid of - and the person who answers is the person who will change the template. Everything runs in a duplicate theme first, so the live store is never the test environment.

If you are looking for a Shopify agency in Vienna or elsewhere in Austria and Germany, the practical difference is that you deal with the developer directly, in German or English, and the work is done by the person you spoke to.

The rest of the cluster

Three of the recurring jobs have their own pages, because the questions are different.

Shopify SEO: technical and structural search work in the theme, for agencies and stores
Migration to Shopify: from PrestaShop, Shopware, WooCommerce or Magento, without losing orders or rankings
Maintenance: theme updates, app audits, speed and a standing contact once the store is live

When the project is bigger

I lead every engagement. When the scope needs more than one pair of hands, I bring in people I have already delivered projects with, and you still deal with one person who is accountable for the result. It is not hiring a developer. It is hiring a delivery. Most work stays with me alone; the team is for the projects that need it.

Development
QA
DevOps
Security
Support
Project management
Marketing

Questions people ask first

Are you a Shopify Partner or a Shopify Plus agency?: I am one developer, not an agency. I work on Plus stores and on standard plans, directly and through agencies. If you need a twenty-person team with a design studio, I will say so on the first call.
Do you build custom Shopify apps?: When a store needs one, yes - private and custom apps against the Admin and Storefront APIs. Most stores need fewer apps, not more, and the audit usually starts by removing some.
Do you work in German?: Yes. Clients in Austria and Germany work with me in German; the Ading and Blitzputz projects on this site were delivered entirely in German.
What does it cost?: It depends on the store and the job, so there is no rate card here. Send the URL and what you need and you will get a straight answer.

In this cluster

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